Kent State's General Business B.B.A. program offers a comprehensive curriculum that covers all aspects of modern business, from marketing and finance to management and entrepreneurship. With experienced faculty, cutting-edge resources and real-world opportunities, you'll gain the skills needed to excel in a wide range of business roles. Enroll now and take the first step towards a rewarding career in business.
B.B.A. in General Business
Contact Us
- Steven A. Dennis | sdenni14@kent.edu | 330-672-2426
- Speak with an Advisor
- Chat with an Admissions Counselor
“During my first year at Kent State, I took the foundational classes that allowed me to explore general business, accounting, professional development and more. Even at the start, Kent State gave me a solid foundation to branch out into all the aspects of business. Through career fairs and business organization on campus, I found it rewarding that Kent provided opportunities to network with professionals in the area to learn more about many different industries.†- Anna Siesel
Overview
- The general business major can be completed entirely online, in-person or hybrid. Also, it is a good starting major for students who are not sure which business major they want to pursue.
- The general business major is for students who desire a holistic understanding of all business areas rather than a specialized area of business, i.e., accounting, business management, computer information systems, economics, entrepreneurship, finance, human resource management, managerial marketing and marketing.
- This major helps students prepare for the world of business, which increasingly demands that business graduates have cross-functional abilities.
- Students gain valuable work experience with an internship. Many companies use the internship as an extended job interview.
Interested in pairing a B.B.A. in General Business with an M.B.A?
Kent State is proud to offer incoming, high-achieving undergraduate students, direct admission into a business master's program. With direct admission, students can comfortably complete their bachelor’s degree and master's degree within five years.
Program Information for B.B.A. in General Business
Examples of Possible Careers and Salaries for B.B.A. in General Business
*Information based on the class of 2022. Salary range represents 25th-75th percentile.
Where can I get a job?
Amazon • American Express • Discover • Korn Ferry • Ohio Edison Park Place Technologies • Progressive • Quantum International Corp. • Target • Union Home Mortgage • and more!